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sizing guide

Great news: it is possible for you to know how something will fit you, without having to try it on!

All of our garments are sized as either XS, S, M, L, or XL. These sizes indicate the general fit of a garment and are in line with standard South African sizes. 

  • XS: Size 6 - 8
  • S: Size 8 - 10
  • M: Size 10 - 12
  • L: Size 12 - 14
  • XL: Size 14 - 16

You will notice that exact measurements of all of our garments are available on the relevant product page, given in centimeters .

Measurements Key

  • Orange - Shoulder (taken from edge of shoulder to edge of shoulder across front)
  • Purple - Bust (taken around widest section of bust)
  • Light Blue - Waist (taken around waist / below rib cage and just above belly button)
  • Red - Hip (taken around widest section of buttocks)
  • Pink - Thigh (taken around widest section of thigh)
  • Green - Rise (taken from center of seams crossover in seat of trousers along front up to the waistline of trousers - to determine how high the trouser waistline will sit on your body.)
  • Yellow - Inseam (taken from center of seams crossover in seat of trousers down inner side of trousers to hemline - to determine how long the trousers will be on your body.)
  • Dark Blue - Sleeve length (taken from shoulder point to garment sleeve hem to determine how long the sleeve will be on your body)
  • Grey and Brown - Length (vertical length of garment) 

The Simple Method

Use a measuring tape and compare the garment measurements to your body measurements. By doing this, you can know how the garment will fit where. For instance, if you measure yourself around the waist as 90cm, and a shirt on the site has a 96cm waist measurement, then you know that the shirt will fit you around the waist with 6cm of space left. The basic measurements to make sure of are: bust, waist, hip and thigh.

Please keep in mind that the fabric of some garments has stretch; this is noted on each product page as "fabric has stretch" for stretchy fabrics (containing spandex, elastane etc) or "fabric has give" for fabrics that aren't stretchy on a fiber level but do stretch/move when pulled. 

The Advanced Method

It is also possible to use a measuring tape and compare the provided seam to seam measurements to those of a similarly shaped garment in your possession. For example, if you're interested in a pair of trousers on the site, you can measure out a pair of your own well-fitted trousers and then check the two sets of measurements against each other. When you measure your own trousers, do it from seam to seam (one side of the garment across to the other) in centimeters while the garment is lying flat, using our list of measurements to guide you. Remember to double the measurements that must fit around the body before comparing. For trousers it would be the waist, hip, thigh and ankle measurements. For a dress - the bust, waist, and hip. 

    Please do not hesitate to contact us if you would like any assistance with sizing. If you do happen to order something that does not fit in the way you expected it to, we believe that our flexible returns policy will accommodate you.